Is This You?
đź’· Making Money But Lacking Clarity
Your business is profitable, but you have no real visibility into which areas drive success.
🌱 Mystery Profit Leaks
Revenue comes in, but you can't identify where money is being lost along the way.
đź“‹ Reactive Financial Insights
You only receive figures annually—always looking backward instead of planning forward.
📊 Growth Without Direction
You want to scale or exit, but lack the financial framework to make informed decisions.
How I Can Help
Clarity & Control
Monthly reports, dashboards and forecasts—delivered simply, clearly, and on time. No more confusion about your financial position.
Strategic Planning
I'll help you model pricing, staffing, profit margins, and exit timelines—providing the tools for confident decision-making.
Exit-Readiness
Planning to exit in 12–36 months? I'll model your valuation and guide you through buyer expectations—and how to maximise your sale price.
Your Trusted Partner

I'm not a corporate suit or a spreadsheet geek. I've been a founder myself and understand the unique challenges you face when scaling a business.
My approach blends technical expertise with practical experience. I translate complex financial concepts into actionable insights that drive real business growth.
Founder-Focused
I speak your language and understand the pressures of building and running a business.
Strategic Mindset
I look beyond the numbers to help you make decisions that align with your long-term vision.
Practical Solutions
My recommendations are always grounded in real-world application, not just theory.

What You Get
Monthly Reports
Clear financial reports with expert commentary highlighting opportunities and risks.
Custom Dashboards
Real-time visibility into your business performance through Futrli/VFD dashboards.
Advisory Calls
Regular 1:1 strategy sessions focused on your specific growth challenges.
Stakeholder Support
Expert assistance with banks, investors, and potential acquirers.
Pricing Options
Standard Package
From ÂŁ250/month + VAT for essential CFO services and monthly reporting.
Performance-Based
Options for success fees or percentage uplift available for qualifying clients.

Growth Package
Custom pricing for businesses focused on rapid scaling with enhanced advisory support.
Exit Package
Specialized services for businesses planning an exit within 12-36 months.
Let's Talk About Your Business
15
Minutes
Free discovery call to explore your needs
12+
Years
Financial leadership experience
100+
Clients
Helped to scale or successfully exit